Social economics: market behavior in a social environment Becker, Gary S. Popularity → Current 28 Peak 48 Niche 80 Belknap Press of Harvard University Press 2000 170 pages
The economics of life: from baseball to affirmative action to immigration : how real-world issues affect our everyday life Becker, Gary S. Popularity → Current 26 Peak 45 Niche 72 McGraw-Hill 1998 329 pages