2 results for "Global Economy"

No logo

Klein, Naomi
There's a bad mood rising against the corporate brands. No Logo is the warning on the label. Once a poster boy for the new economy, Bill Gates has become global whipping boy. Nike's swoosh - the marketing success of the nineties - is now equated with sweatshop labour, and teenage MacDonald's workers are joining the Teamsters. What is going on? No Logo, an incisive and insightful report from the frontlines of mounting backlash against multinational corporations, explains why some of the most revered brands in the world are finding themselves on the wrong end of a bottle of spray paint, a computer hack, or an international anti-corporate campaign. No Logo uncovers a betrayal of the central promises of the information age: choice, interactivity, and increased freedom. And as job security disappears, the respectful reverence which corporations enjoyed as engines of the economy is also dissipating - as is their protection from worker and citizen rage. Equal parts cultural analysis, political manifesto, mall-rat memoir, and journalistic exposé, No Logo is the first book to put the new resistance into pop-historical and clear economic perspective. Naomi Klein tells a story of rebellion and self-determination in the face of our new branded world.
Flamingo 1999 490 pages

This changes everything: capitalism vs. the climate

Klein, Naomi
Naomi Klein, author of the number 1 international bestsellers, The Shock Doctrine and No Logo, returns with This Changes Everything, a must-read on how the climate crisis needs to spur transformational political change. Forget everything you think you know about global warming. It's not about carbon - it's about capitalism. The good news is that we can seize this existential crisis to transform our failed economic system and build something radically better. In her most provocative book yet, Naomi Klein, author of the global bestsellers The Shock Doctrine and No Logo, tackles the most profound threat humanity has ever faced: the war our economic model is waging against life on earth. Klein exposes the myths that are clouding the climate debate. You have been told the market will save us, when in fact the addiction to profit and growth is digging us in deeper every day. You have been told it's impossible to get off fossil fuels when in fact we know exactly how to do it - it just requires breaking every rule in the "free-market" playbook: reining in corporate power, rebuilding local economies and reclaiming our democracies. You have also been told that humanity is too greedy and selfish to rise to this challenge. In fact, all around the world, the fight back for the next economy is already succeeding in ways both surprising and inspiring. Climate change, Klein argues, is a civilizational wake-up call, a powerful message delivered in the language of fires, floods, storms, and droughts. Confronting it is no longer about changing the light bulbs. It's about changing the world - before the world changes so drastically that no one is safe. Either we leap - or we sink. Once a decade, Naomi Klein writes a book that redefines its era. No Logo did so for globalization. The Shock Doctrine changed the way we think about austerity. This Changes Everything is about to upend the debate about the stormy era already upon us.
Penguin Books 2015-08-04 566 pages