We are born with the instinct to create and invent. Indeed, our ability to do so is what separates us from the rest of the animal world. But have our creative ideas always produced desirable results? Have they always served us well? Bad Ideas? traces the fascinating history of our attempts at self-improvement but also questions their value. The dubious consequences of the development of weaponry, for example, is self-evident. But what of apparently more innocuous advances such as farming, writing and medicine? Science has produced huge good but has also had unforeseen consequences. Can science and scientists find solutions to the perils that now menace us? We join Robert Winston on a thrilling journey from our earliest days to the present. We meet some key individuals along the way and share quirky anecdotes about their lives and brainwaves. Inspiring, unusual and at times controversial, Bad Ideas? assesses the past and looks forward to the opportunities of the future. In so doing it celebrates man's extraordinary capacity for achievement and offers a hopeful way forward to protect humanity against what sometimes seem like bad ideas.

The most mysterious object in the universe is covered in a dull grey membrane and resembles a gigantic fungus. It is, of course, the human brain. Technology has helped us understand how the brain gives rise to the human mind. We can now tell which regions of the brain use energy and which cells generate electricity, as we fall in love, tell a lie or dream of a lottery win. In this accessible and entertaining book, Robert Winston explains how memories are formed or lost, how the ever-changing brain is responsible for toddler tantrums, teenage angst, and the battle of the sexes, and reveals the truth behind extra-sensory perception, deja vu and out-of-body experiences. But paradoxically, science may never quite explain the remarkable mechanism that makes each of us unique.

"Compared to the famously fecund rabbit, for whom a single act of coitus has a 90% chance of creating a litter of up to 12 rabbits, humans are very infertile animals. Here in the UK, the average chance of conception is about 18% per month. And in 98% of cases, successful conception leads only to the birth of a single infant. It is unsurprising then that huge efforts have been made to increase our fertility. In vitro fertilisation, first attempted one hundred years ago, has now become big business. Market forces, combined with the desperation of many couples to fulfil their biological imperative, have pushed doctors and scientists closer to the boundaries of what is desirable or ethical. And as we are increasingly able to access and control the embryo, the opportunities of altering human genetics to eradicate disease, but also to change human characteristics, becomes a real, and to some, frightening possibility. A Child Against All Odds is a ground-breaking book for Robert Winston as it falls squarely in his area of expertise. It combines his work at Hammersmith Hospital as one of the country's leading fertility specialists, with a hard-hitting, sometimes humorous, often controve