"The People's Choice is a landmark psychological and statistical study of American voters during the 1940 and 1944 presidential elections, originally published in 1948. Amid a burgeoning interest in statistics and population sampling, it constituted the first systematic effort to trace voters' behavior across the duration of a presidential campaign and to follow up on this data years later. During the 1940 campaign, Paul F. Lazarsfeld, Bernard Berelson, and Hazel Gaudet followed a sample population of six hundred people from Erie County, Ohio, interviewing them monthly in the seven months leading up to Election Day. Their subsequent study in 1944 expanded the sample to include a nationwide cross-section of two thousand voters. Contrary to the fears of the time, Lazarsfeld, Berelson, and Gaudet found that media such as newspapers and radio and campaign advertising did not have a profound influence on individual voting habits. Instead, interpersonal interactions and word of mouth were more significant for most voters. They argued that mass media reached a small but crucial subset of people, who passed information on to less avid media consumers. The study paired the same interviewers and interviewees over time, leading to remarkable extended conversations featuring more casual and exploratory discussions than were typical of social-scientific research. Quoted verbatim, they offer additional insight into the American electorate. A groundbreaking work of empirical political science, The People's Choice remains of great importance in an era of anxiety about the influence of media on voting behavior"--

The news is full of hotly debated and divergent claims about the impacts and risks of climate change. Lawrence Krauss, one of the world's most respected physicists and science popularizers, cuts through the confusion by succinctly presenting the underlying science of climate change. The Physics of Climate Change provides a clear, accurate and accessible perspective of climate science and the risks of global inaction. Krauss's narrative explores the history of how scientists progressed to our current understanding of the Earth's climate and its future. Its generous complement of informative diagrams and illustrations allows readers to assess which climate predictions are securely based on analysis of empirical data, and which are more speculative.

Over the past twenty years, astronomers have identified hundreds of extrasolar planets--planets orbiting stars other than the sun. Recent research in this burgeoning field has made it possible to observe and measure the atmospheres of these exoplanets. This is the first textbook to describe the basic physical processes--including radiative transfer, molecular absorption, and chemical processes--common to all planetary atmospheres, as well as the transit, eclipse, and thermal phase variation observations that are unique to exoplanets. In each chapter, Sara Seager offers a conceptual introduction, examples that combine the relevant physics equations with real data, and exercises. Topics range from foundational knowledge, such as the origin of atmospheric composition and planetary spectra, to more advanced concepts, such as solutions to the radiative transfer equation, polarization, and molecular and condensate opacities. Since planets vary widely in their atmospheric properties, Seager emphasizes the major physical processes that govern all planetary atmospheres. Moving from first principles to cutting-edge research, Exoplanet Atmospheres is an ideal resource for students and researchers in astronomy and earth sciences, one that will help prepare them for the next generation of planetary science. The first textbook to describe exoplanet atmospheres Illustrates concepts using examples grounded in real data Provides a step-by-step guide to understanding the structure and emergent spectrum of a planetary atmosphere Includes exercises for students

"How a new understanding of warfare can help the military fight today's conflicts more effectively. The way wars are fought has changed starkly over the past sixty years. International military campaigns used to play out between large armies at central fronts. Today's conflicts find major powers facing rebel insurgencies that deploy elusive methods, from improvised explosives to terrorist attacks. Small Wars, Big Data presents a transformative understanding of these contemporary confrontations and how they should be fought. The authors show that a revolution in the study of conflict--enabled by vast data, rich qualitative evidence, and modern methods--yields new insights into terrorism, civil wars, and foreign interventions. Modern warfare is not about struggles over territory but over people; civilians--and the information they might choose to provide--can turn the tide at critical junctures. The authors draw practical lessons from the past two decades of conflict in locations ranging from Latin America and the Middle East to Central and Southeast Asia. Building an information-centric understanding of insurgencies, the authors examine the relationships between rebels, the government, and civilians. This approach serves as a springboard for exploring other aspects of modern conflict, including the suppression of rebel activity, the role of mobile communications networks, the links between aid and violence, and why conventional military methods might provide short-term success but undermine lasting peace. Ultimately the authors show how the stronger side can almost always win the villages, but why that does not guarantee winning the war. Small Wars, Big Data provides groundbreaking perspectives for how small wars can be better strategized and favorably won to the benefit of the local population."--

The adviser to Senator Hillary Clinton, Bill Gates, and President Bill Clinton proves that small is big by identifying 75 hidden-in-plain-sight trends that are moving America, revealing that the nation is no longer a melting pot but a collection of communities with many individual tastes and lifestyles. "The ideas in his book will help you see the world in a new way." --Bill Clinton "Mark Penn has a keen mind and a fascinating sense of what makes America tick, and you see it on every page of Microtrends ." --Bill Gates In 1982, readers discovered Megatrends . In 2000, The Tipping Point entered the lexicon. Now, in Microtrends , one of the most respected and sought-after analysts in the world articulates a new way of understanding how we live. Mark Penn, the man who identified "Soccer Moms" as a crucial constituency in President Clinton's 1996 reelection campaign, is known for his ability to detect relatively small patterns of behavior in our culture-microtrends that are wielding great influence on business, politics, and our personal lives. Only one percent of the public, or three million people, is enough to launch a business or social movement. Relying on some of the best data available, Penn identifies more than 70 microtrends in religion, leisure, politics, and family life that are changing the way we live. Among them: People are retiring but continuing to work. Teens are turning to knitting. Geeks are becoming the most sociable people around. Women are driving technology. Dads are older than ever and spending more time with their kids than in the past. You have to look at and interpret data to know what's going on, and that conventional wisdom is almost always wrong and outdated. The nation is no longer a melting pot. We are a collection of communities with many individual tastes and lifestyles. Those who recognize these emerging groups will prosper. Penn shows readers how to identify the microtrends that can transform a business enterprise, tip an election, spark a movement, or change your life. In today's world, small groups can have the biggest impact.

Donald Trump blindsided them all: the media, campaign consultants on both sides, and Hillary Clinton's vaunted data operation. Now two insiders -- Joel Pollak, senior editor-at-large for Breitbart News, eye-witness to the election from his unique position as the only conservative reporter aboard the Trump press plane in the last pivotal weeks of the campaign, and professional historian Larry Schweikart, whose "Renegade Deplorables" group of volunteer analysts supplied the Trump campaign with data the mainstream pollsters didn't have -- reveal the true story of how Trump defied the pundits, beat the polls, and won.

When it comes to politics, we often perceive our own beliefs as fair and socially beneficial, while seeing opposing views as merely self-serving. But in fact most political views are governed by self-interest, even if we usually don't realize it. Challenging our fiercely held notions about what motivates us politically, this book explores how self-interest divides the public on a host of hot-button issues, from abortion and the legalization of marijuana to same-sex marriage, immigration, affirmative action, and income redistribution.Expanding the notion of interests beyond simple economics, Jason Weeden and Robert Kurzban look at how people's interests clash when it comes to their sex lives, social status, family, and friends. Drawing on a wealth of data, they demonstrate how different groups form distinctive bundles of political positions that often stray far from what we typically think of as liberal or conservative. They show how we engage in unconscious rationalization to justify our political positions, portraying our own views as wise, benevolent, and principled while casting our opponents' views as thoughtless and greedy.While many books on politics seek to provide partisans with new ways to feel good about their own side, The Hidden Agenda of the Political Mind illuminates the hidden drivers of our politics, even if it's a picture neither side will find flattering.

"Where else but in America," captains of industry are fond of saying, "could a penniless immigrant like Andrew Carnegie achieve so much?" "Any place else that has reached the same stage of industrial development," is the answer implicit in Social Mobility. The authors conclude, somewhat surprisingly, that is not noticeably easier to pull oneself up by the bootstraps in the "Land of Opportunity" than it is in a number of other countries. The very process of industrialization, with its growing demands for skilled management, prevents an elite in any nation form permanently establishing itself in a position of exclusive superiority. Even in states where neither political institutions nor official ideologies favor upward mobility, increasing industrialization requires a growing--and, consequently, a changing--elite class. The authors are concerned primarily with mobility in the total population, with movements into and out of the working class, though they report extensively on the social origins of business leaders in various countries. They deal, too, with the different values of different societies and with the motivation of the socially mobile. Solidly based on examination of studies in more than ten languages and of raw data from unpublished works, this is the first attempt in thirty years to bring together in one volume what is known of social mobility around the world. Here is the first systematic comparison of mobility patterns in such diverse countries as Sweden and Italy, Great Britain and Japan--a comparison backed by statistics and given added meaning by discussions of the causes and consequences of mobility. The authors analyze in detail the political implications of mobility and they explore the relationship between education and mobility. Their discussions of factors making for success or failure in school, of the role of intelligence in mobility, of the effects on children of growing up in various environments, and of the varying personalities of the mobile and non-mobile bring together the work of both psychologists and sociologists. This title is part of UC Press's Voices Revived program, which commemorates University of California Press’s mission to seek out and cultivate the brightest minds and give them voice, reach, and impact. Drawing on a backlist dating to 1893, Voices Revived makes high-quality, peer-reviewed scholarship accessible once again using print-on-demand technology. This title was originally published in 1959.

"As data harvesting continues its exponential growth and computing power increases beyond what we can even imagine, AI and Big Data will be able to predict what we want for breakfast, what shoes we will buy, which political party we will vote for, and who we will fancy in a bar. Indeed, these deep-learning machines will know us better than we know ourselves. The day awaits when academia and big business will be able to quantify just how predictable each of us are. If indeed we are predictable like machines, to what extent are we alive, and under what definition? In The Human Test, quantum physicist Ron Folman unites findings from cognitive science, quantum physics, philosophy, and technology to offer a prescient look into this startling new era of human existence. If we are indeed found to be predictable, it will change everything we thought we knew about human nature. The Human Test strives for a new paradigm, and this new paradigm is found in human predictability. Existing monitors of general brain activity measure only very rudimentary aspects of the human experience, or what may be called human life; could the advent of a disruptive new technology bring about a much more insightful measure of who we are? While The Human Test describes a new and profound near-future impact of AI, it is rooted in a topic of paramount importance to humans: the enigma of consciousness and how it defines human life-or, what differentiates humans from all other life forms. Ultimately, The Human Test addresses some of the most fundamental questions about our species, starting with the most crucial: do we have free will, or are we merely machines? Fortunately, there is an antidote to predictability: creativity, that wondrous state of being original and inherently not predictable. Ultimately, Folman argues that if we can understand predictability, we can learn how to distance ourselves from it, and transcend to a purer idea of what human life should look like"-- Provided by publisher.

Rate Distortion Theory: Mathematical Basis for Data Compression By Toby Berger (Author) Product Details Series: Prentice-Hall series in information and system sciences Hardcover: 352 pages Publisher: Prentice Hall (October 7, 1971) Language: English ISBN-10: 0137531036 ISBN-13: Product Dimensions: 9.3 x 6.1 x 1 inches

"Virtually Human explores what the not-too-distant future will look like when cyberconsciousness--simulation of the human brain via software and computer technology--becomes part of our daily lives. Meet Bina48, the world's most sentient robot, commissioned by Martine Rothblatt and created by Hanson Robotics. Bina48 is a nascent Mindclone of Martine's wife that can engage in conversation, answer questions, and even have spontaneous thoughts that are derived from multimedia data in a Mindfile created by the real Bina. If you're active on Twitter or Facebook, share photos through Instagram, or blogging regularly, you're already on your way to creating a Mindfile--a digital database of your thoughts, memories, feelings, and opinions that is essentially a back-up copy of your mind. Soon, this Mindfile can be made conscious with special software--Mindware--that mimics the way human brains organize information, create emotions and achieve self-awareness. This may sound like science-fiction, but the nascent technology already exists. Thousands of software engineers across the globe are working to create cyberconsciousness based on human consciousness and the Obama administration recently announced plans to invest in a decade-long Brain Activity Map project. Virtually Human is the only book to examine the ethical issues relating to cyberconsciousness and Rothblatt, with a Ph. D. in medical ethics, is uniquely qualified to lead the dialogue"--

Man has within a single generation found himself sharing the world with a strange new the computers and computer-like machines. Neither history, nor philosophy, nor common sense will tell us how these machines will affect us, for they do not do "work" as did machines of the Industrial Revolution. Instead of dealing with materials or energy, we are told that they handle "control" and "information" and even "intellectual processes." There are very few individuals today who doubt that the computer and its relatives are developing rapidly in capability and complexity, and that these machines are destined to play important (though not as yet fully understood) roles in society's future. Though only some of us deal directly with computers, all of us are falling under the shadow of their ever-growing sphere of influence, and thus we all need to understand their capabilities and their limitations. It would indeed be reassuring to have a book that categorically and systematically described what all these machines can do and what they cannot do, giving sound theoretical or practical grounds for each judgment. However, although some books have purported to do this, it cannot be done for the following a) Computer-like devices are utterly unlike anything which science has ever considered---we still lack the tools necessary to fully analyze, synthesize, or even think about them; and b) The methods discovered so far are effective in certain areas, but are developing much too rapidly to allow a useful interpretation and interpolation of results. The abstract theory---as described in this book---tells us in no uncertain terms that the machines' potential range is enormous, and that its theoretical limitations are of the subtlest and most elusive sort. There is no reason to suppose machines have any limitations not shared by man.

Revised and updated, the third edition of Golub and Van Loan's classic text in computer science provides essential information about the mathematical background and algorithmic skills required for the production of numerical software. This new edition includes thoroughly revised chapters on matrix multiplication problems and parallel matrix computations, expanded treatment of CS decomposition, an updated overview of floating point arithmetic, a more accurate rendition of the modified Gram-Schmidt process, and new material devoted to GMRES, QMR, and other methods designed to handle the sparse unsymmetric linear system problem.

This enthralling book alerts us to nothing less than the existence of new varieties of life. Some of these species can move and eat, see, reproduce, and die. Some behave like birds or ants. One such life form may turn out to be our best weapon in the war against AIDS. What these species have in common is that they exist inside computers, their DNA is digital, and they have come into being not through God's agency but through the efforts of a generation of scientists who seek to create life in silico. But even as it introduces us to these brilliant heretics and unravels the intricacies of their work. Artificial Life examines its subject's dizzying philosophical implications: Is a self-replicating computer program any less alive than a flu virus? Are carbon-and-water-based entities merely part of the continuum of living things? And is it possible that one day "a-life" will look back at human beings and dismiss us as an evolutionary way station -- or, worse still, a dead end? "From the Trade Paperback edition.

Excerpt from Theory and Problems of Social PsychologyThis book is designed for the teacher and the student who are primarily interested in the science of psychology as a systematic, interpretive account of human behavior and who are interested in applying the science of psy chology to current social issues. In attempting to meet these requirements the authors have not found it necessary to keep two sets of readers in mind or to treat the subject matter of this book from two points of view. The basic guiding principle has been that a theoretically sound social psychology is also a practically valid and immediately useful social psychology. Neither the pure scientist nor the man of action can neglect public opinion survey data or experiments on perceptual organization without running the risk of making his theory truncated and narrow or his program of action superficial and ineffective.About the PublisherForgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.comThis book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

How can you unlock creativity and imagination to inspire, teach, and lead? What mental models do the world's most accomplished scientists use to supercharge their creativity and strengthen their most precious collaborations? In this mesmerizing collection of interviews with some of the world's brightest minds, you'll discover that achieving greatness doesn't require genius. Instead, dedication to a simple set of principles, habits, and tools can boost your creativity, stoke your imagination, and unlock your full potential for out-of-this-universe success. Through their own words, you will discover why Nobel Prize-winning scientists credit often-overlooked ‘soft skills’ like communication, motivation, and introspection as keys to their success. You'll see why they turn to curiosity, beauty, serendipity, and joy when they need a fresh view of some of the universe's most vexing problems... and how you can too, no matter what you do! Within the pages of ‘Into the Impossible: Think Like a Nobel Prize Winner’, the wisdom of nine Nobel Laureates has been distilled and compressed into concentrated, actionable data you can use. While each mind is unique, they are united in their emphasis that no one wins alone, and that science, and success itself, belongs to us all.

Abstraction and Specification in Program Development offers professionals in program design and software engineering a methodology that will enable them to construct programs that are reliable and reasonably easy to understand, modify, and maintain. Good programming involves the systematic mastery of complexity, and this book provides the first unified treatment of the techniques of abstraction and specification, which, the authors argue, are the linchpin of any effective approach to programming. They place particular emphasis on the use of data abstraction to produce highly modular programs. The authors focus on the process of decomposing large program projects into independent modules that can be assigned to independent working groups. They discuss methods of decomposition, the kinds of modules that are most useful in this process, and techniques to increase the likelihood that modules produced can in fact be recombined to solve the original programming problem. There are many examples of abstractions throughout the text, and each chapter ends with pertinent references and exercises. Most of the sample implementations in the book are written in CLU, one of a growing number of languages able to support data abstraction. Sufficient material is included, however, to allow the reader to work in Pascal as well. The material in this book was developed by the authors during a decade of teaching undergraduate, graduate, and professional-level courses. Barbara Liskov, the developer of CLU, is Professor and John Guttag an Associate Professor of Computer Science at MIT. Abstraction and Specification in Program Development is included in the MIT Electrical Engineering and Computer Science series.

With his groundbreaking and controversial DIM hypothesis, Dr. Leonard Peikoff casts a penetrating new light on the process of human thought, and thereby on Western culture and history. In this far-reaching study, Peikoff identifies the three methods people use to integrate concrete data into a whole, as when connecting diverse experiments by a scientific theory, or separate laws into a Constitution, or single events into a story. The first method, in which data is integrated through rational means, he calls Integration. The second, which employs non-rational means, he calls Misintegration. The third is Disintegration—which is nihilism, the desire to tear things apart. In The DIM Hypothesis Peikoff demonstrates the power of these three methods in shaping the West, by using the categories to examine the culturally representative fields of literature, physics, education, and politics. His analysis illustrates how the historical trends in each field have been dominated by one of these three categories, not only today but during the whole progression of Western culture from its beginning in Ancient Greece. Extrapolating from the historical pattern he identifies, Peikoff concludes by explaining why the lights of the West are going out—and predicts the most likely future for the United States.

A worldwide diaspora has left a quarter of a million people at the foot of a space station. Cultures collide in real life and virtual reality. The city is literally a weed, its growth left unchecked. Life is cheap, and data is cheaper. When Boris Chong returns to Tel Aviv from Mars, much has changed. Boris' ex-lover is raising a strangely familiar child who can tap into the datastream of a mind with the touch of a finger. His cousin is infatuated with a robotnik--a damaged cyborg soldier who might as well be begging for parts. His father is terminally-ill with a multigenerational mind-plague. And a hunted data-vampire has followed Boris to where she is forbidden to return. Rising above them is Central Station, the interplanetary hub between all things: the constantly shifting Tel Aviv; a powerful virtual arena, and the space colonies where humanity has gone to escape the ravages of poverty and war. Everything is connected by the Others, powerful alien entities who, through the Conversation--a shifting, flowing stream of consciousness--are just the beginning of irrevocable change. At Central Station, humans and machines continue to adapt, thrive ... and even evolve.