""There are three rules for running a business; fortunately, we don't know any of them." In 1978, Paul Newman and A. E. Hotchner decided that rather than just distribute Paul's own salad dressing at Christmas to neighbors, they would offer it to a few local stores. Freewheeling, irreverent entrepreneurs, they conceived of their venture as a great way to poke fun at the mundane method of traditional marketing. Much to their surprise, the dressing was enthusiastically received. What had started as a lark quickly escalated into a full-fledged business, the first company to place all-natural foods in supermarkets. From salad dressing to spaghetti sauce, to popcorn and lemonade, Newman's Own became a major player in the food business. The company's profits were originally donated to medical research, education, and the environment, and eventually went to the creation of the eight Hole in the Wall Gang camps for children with serious illnesses. In these pages Newman and Hotchner recount the picaresque saga of their own nonmanagement adventure. In alternating voices, playing off one another in classic "Odd Couple" style, they describe how they systematically disregarded the advice of experts and relied instead on instinct, imagination, and mostly luck. They write about how they hurdled obstacle after obstacle, share their hilarious misadventures, and reveal their offbeat solutions to conventional problems. Even their approach to charity is decidedly different: every year they give away all the company's profits, empty the coffers, and start over again. The results of this amazing generosity are brought to life in heartwarming stories about the children at their camps. With rareglimpses into their zany style and their compassion for those less fortunate, Newman and Hotchner have written the perfect nonmanagement book, at once playful, informative, and inspirational.

How might the origins of our species inform the way we think about our planet? At a point of unparalleled crisis, can human ingenuity save us from ourselves? Much-loved writer Ramona Koval travels the globe in a quest for answers, and encounters the unexpected. She talks to an eminent paleo-archaeologist over a two-million-year-old skull in the Republic of Georgia, meets the next generation of robots in Berlin, attends a festival against death in California and explores an ice-age cave in southern France, speaking with the world's leading authority on cave art. Between these and other adventures she returns to her ever-engaging granddaughter Layla, whose development in infancy spurs Koval to find out what makes us human, what separates us from the other apes. Full of revealing exchanges with scientists and writers whose knowledge of the past and visions for the future could hold the key to our next evolution, A Letter to Layla will surprise and delight in equal measure.--