Tastemaker, n. Anyone with the power to make you eat quinoa. Kale. Spicy sriracha sauce. Honeycrisp apples. Cupcakes. These days, it seems we are constantly discovering a new food that will make us healthier, happier, or even somehow cooler. Chia seeds, after a brief life as a novelty houseplant and I Love the '80s punchline, are suddenly a superfood. Not long ago, that same distinction was held by pomegranate seeds, açai berries, and the fermented drink known as kombucha. So what happened? Did these foods suddenly cease to be healthy a few years ago? And by the way, what exactly is a "superfood" again? In this eye-opening, witty work of reportage, David Sax uncovers the world of food trends: Where they come from, how they grow, and where they end up. Traveling from the South Carolina rice plot of America's premier grain guru to Chicago's gluttonous Baconfest, Sax reveals a world of influence, money, and activism that helps decide what goes on your plate. On his journey, he meets entrepreneurs, chefs, and even data analysts who have made food trends a mission and a business. The Tastemakers is full of entertaining stories and surprising truths about what we eat, how we eat it, and why.

This book combines the analytic principles of digital business and data science with business practice and big data. The interdisciplinary, contributed volume provides an interface between the main disciplines of engineering and technology and business administration. Written for managers, engineers and researchers who want to understand big data and develop new skills that are necessary in the digital business, it not only discusses the latest research, but also presents case studies demonstrating the successful application of data in the digital business.

The adviser to Senator Hillary Clinton, Bill Gates, and President Bill Clinton proves that small is big by identifying 75 hidden-in-plain-sight trends that are moving America, revealing that the nation is no longer a melting pot but a collection of communities with many individual tastes and lifestyles. "The ideas in his book will help you see the world in a new way." --Bill Clinton "Mark Penn has a keen mind and a fascinating sense of what makes America tick, and you see it on every page of Microtrends ." --Bill Gates In 1982, readers discovered Megatrends . In 2000, The Tipping Point entered the lexicon. Now, in Microtrends , one of the most respected and sought-after analysts in the world articulates a new way of understanding how we live. Mark Penn, the man who identified "Soccer Moms" as a crucial constituency in President Clinton's 1996 reelection campaign, is known for his ability to detect relatively small patterns of behavior in our culture-microtrends that are wielding great influence on business, politics, and our personal lives. Only one percent of the public, or three million people, is enough to launch a business or social movement. Relying on some of the best data available, Penn identifies more than 70 microtrends in religion, leisure, politics, and family life that are changing the way we live. Among them: People are retiring but continuing to work. Teens are turning to knitting. Geeks are becoming the most sociable people around. Women are driving technology. Dads are older than ever and spending more time with their kids than in the past. You have to look at and interpret data to know what's going on, and that conventional wisdom is almost always wrong and outdated. The nation is no longer a melting pot. We are a collection of communities with many individual tastes and lifestyles. Those who recognize these emerging groups will prosper. Penn shows readers how to identify the microtrends that can transform a business enterprise, tip an election, spark a movement, or change your life. In today's world, small groups can have the biggest impact.

Today, a college education is increasingly viewed as the gateway to the American Dream—a necessary prerequisite for social mobility. Yet recent policy reforms in the United States effectively steer former welfare recipients away from an education that could further their career prospects, forcing them directly into the workforce where they often find only low-paying jobs with little opportunity for growth. In Putting Poor People to Work, Kathleen Shaw, Sara Goldrick-Rab, Christopher Mazzeo, and Jerry A. Jacobs explore this troubling disconnect between the principles of "work-first" and "college for all." Using comprehensive interviews with government officials and sophisticated data from six states over a four year period, Putting Poor People to Work shows how recent changes in public policy have reduced the quantity and quality of education and training available to adults with low incomes. The authors analyze how two policies encouraging work—the federal welfare reform law of 1996 and the Workforce Investment Act of 1998—have made moving people off of public assistance as soon as possible, with little regard to their long-term career prospects, a government priority. Putting Poor People to Work shows that since the passage of these "work-first" laws, not only are fewer low-income individuals pursuing postsecondary education, but when they do, they are increasingly directed towards the most ineffective, short-term forms of training, rather than higher-quality college-level education. Moreover, the schools most able and ready to serve poor adults—the community colleges—are deterred by these policies from doing so. Having a competitive, agile workforce that can compete with any in the world is a national priority. In a global economy where skills are paramount, that goal requires broad popular access to education and training. Putting Poor People to Work shows how current U.S. policy discourages poor Americans from seeking out a college education, stranding them in jobs with little potential for growth. This important new book makes a powerful argument for a shift in national priorities that would encourage the poor to embrace both work and education, rather than having to choose between the two. Institute for Research on Poverty Affiliated Books on Poverty and Public Policy">An Institute for Research on Poverty Affiliated Book on Poverty and Public Policy

A reissue of Eric H. Cline's highly regarded study of trade in the Late Bronze Age Aegean, first published in 1994 and out-of-print since 2000. The monograph is composed of three principal parts: 1) an analytical section discussing the trade and contacts which occurred between the Aegean, Italy, Egypt, and the Near East during the latter half of the second millennium BC, and the social, economic and cultural implications of such contacts; 2) first, a catalogue of literary and pictorial references to the LBA Aegean found in outside areas - primarily Egypt and the Near East - with transliterations and translations of the appropriate texts, and second, a compilation of the references to, and loanwords from, other areas of the Mediterranean found in the Linear B texts in the Aegean; and 3) a catalogue, by object type, of all the Orientalia and Occidentalia found in LBA contexts within the Aegean area. The monograph utilizes the catalogues in combination with previously published works by a variety of scholars to provide a detailed analysis of the trade and contacts between the LBA Aegean, Italy, Egypt and the Near East. The work is divided into six sections, each consisting of a series of interlinked essays. Section One provides an introduction to the topic, a brief overview of the previous scholarship in this area, and a discussion of the chronological problems involved. Section Two consists of an initial chapter discussing LBA trade and contact between the Aegean, Italy, Egypt and the Near East by centuries, followed by chapters discussing trade between the LBA Aegean and individual Mediterranean countries. Section Three contains discussions of the trade mechanisms involved, the trade routes, merchant nationalities, goods, motivations, and partnerships, plus a brief look at the Ulu Burun (Kas) and Cape Gelidonya shipwrecks. Section Four presents an overview of the conclusions reached by this study and reiterates that the current work presents much raw data and some preliminary observations but is only the tip of the iceberg in terms of tapping the wealth of information which may be extracted from the accompanying catalogues.

Gini's mean difference (GMD) was first introduced by Corrado Gini in 1912 as an alternative measure of variability. GMD and the parameters which are derived from it (such as the Gini coefficient or the concentration ratio) have been in use in the area of income distribution for almost a century. In practice, the use of GMD as a measure of variability is justified whenever the investigator is not ready to impose, without questioning, the convenient world of normality. This makes the GMD of critical importance in the complex research of statisticians, economists, econometricians, and policy makers. This book focuses on imitating analyses that are based on variance by replacing variance with the GMD and its variants. In this way, the text showcases how almost everything that can be done with the variance as a measure of variability, can be replicated by using Gini. Beyond this, there are marked benefits to utilizing Gini as opposed to other methods. One of the advantages of using Gini methodology is that it provides a unified system that enables the user to learn about various aspects of the underlying distribution. It also provides a systematic method and a unified terminology. Using Gini methodology can reduce the risk of imposing assumptions that are not supported by the data on the model. With these benefits in mind the text uses the covariance-based approach, though applications to other approaches are mentioned as well.

Some information cannot be contained in ink and blips and must always remain physical. This has been found in science, but also applies to investing, where it provides big advantage to investors who investigate companies physically ("sleuthing.") In this book (a follow up on his first), seasoned investing expert Avner Mandelman, relying on recent findings in AI and the latest Nobel Prize winning research, presents case-studies and sleuthing techniques to help the reader take the money of those who haven't read the book. In these studies, written in an engaging style, you will learn from: Chess-playing computers, how a chess-inspired formula picks the best stocks to sleuth Top intel operatives, how to get informers to open up Top Generals, how to discern winner CEOs from mediocre ones Quantum physicists, how to go beyond public data and create your own Brain and AI scientists, how to access the "dark info" inside your own brain Top athletes and top-gun pilots, how to train to win.