Learn best practices from the most trusted name in business and financial reporting The Bloomberg Way is the journalist's guide to covering business, finance and the economy, with authoritative guidance from the editor-in-chief and senior editors of Bloomberg. As the lines between objectivity and opinion become increasingly blurred, the new edition of the Bloomberg Way shows you how to be the first to publish print and multimedia content with accuracy and journalistic integrity. The authors walk through the best-practice reporting, writing and editing processes followed by this elite, global journalistic organization. You'll learn how to work effectively in a highly competitive real-time news environment where every second matters. The book offers expert tips for taking a story from pitch to publication, along with discussion of journalistic principles including fairness, transparency, sourcing, libel, privacy and ethics. The Bloomberg Way describes essential guidelines for producing content for print, broadcast and web audiences. Topics include interviewing techniques, clarity and precision in writing and editing, compelling headlines and leads, the marriage of words and data in stories, effective charts and graphs, how to appear on television, writing for the web, and more. Each topic is accompanied by how-to examples and showcases useful functions from the Bloomberg Terminal. The Bloomberg Way also shows you how to collaborate with colleagues across platforms to report and present stories about: The stock, bond, commodity and currency markets. Companies, including earnings, mergers, debt, product strategy and managementms changes. Economies and their intersection with government and politics. The Bloomberg Way is the definitive book for any journalist or media specialist who needs to know how one of the world's leading news organizations covers news about business, finance and the economy.

Relates the gripping story of a major public health effort diverted and distorted for private gain.

"What is it that makes you distinct from me? Identity is a term much used but hard to define. For that very reason, it has long been a topic of fascination for philosophers but has been regarded with aversion by neuroscientists - until now. Susan Greenfield takes us on a journey in search of a biological interpretion of this most elusive of concepts, guiding us through the social and psychiatric perspectives and ultimately into the heart of the physical brain. As the brain adapts exquisitely to environment, do cultural challenges of the 21st century mean that we are facing unprecedented changes to identity itself?"--Back cover.

"Discerning Experts assesses the assessments that many governments rely on to help guide environmental policy and action. Through their close look at environmental assessments involving acid rain, ozone depletion, and sea level rise, the authors explore how experts deliberate and decide on the scientific facts about problems like climate change. They also seek to understand how the scientists involved make the judgments they do, how the organization and management of assessment activities affects those judgments, and how expertise is identified and constructed."--cover.

Without of course adopting a Platonic metaphysics, the eighteenth-century philosophes were Grecophiles who regarded the Athenian philosophers as their intellectual forbearers and mentors. So powerful was their identification with c1assification that ancient ideas were taken as keys to the design of the modem world, but usually the ideas were taken separately and as divided from their systematic context. The power of number was an idea the En lightenment thinkers deployed with their legendary passion and vigor, particularly as an instrument for social reconstruction. It is no exaggemtion to say that the role of quantities in contemporary social scientific theorizing cannot be understood with any depth absent a recollection of the philosophes' axial development of the notion of quantification. It is a commonplace that for the philosophes progress required releasing human abilities to have power over nature. Aprerequisite for this power was knowledge of the underlying causes of natural events, knowledge that required quantitative precision. Enlightenment thinkers were sufficiently aware of themselves as products of their time to appreciate the importance of a liberal social environment to the knowledge enterprise; the supposition that the reverse is also the case, that enhanced knowledge could advance social conditions, came easily.

Using pagan prose fiction produced in Greek and Latin during the early Christian era, Bowersock investigates the complex relationship among perceived and presented 'historical' and 'fictional' truths. Bowersock's superb lecturing style is successfully transferred into writing with force and eloquence, as he weaves accounts from a wide range of sources into his text, illuminating social attitudes of the period and persuasively arguing that fiction of the period was influenced by the emerging Christian Gospel narratives. In the second half of the first century emerges a new kind of fiction including outlandish tales of travel, romance and comic novels. Bowersock concentrates on secular literature, illuminating not only its literary motifs, but also reconstructing the societal context as one engrossed in fabrications and all kinds of revisions or rewriting. Using these less familiar materials as his points of reference, he reads into familiar Christian material, making linkages and casting new light on familiar subjects, as well as providing some provocative interpretations of familiar Christian texts. Bowersock uses close historical and literary analyses of specific passages of works, and pays attention to larger and more general issues and questions around the relationship between fiction and history and how we read them. This book will be of basic intellectual concern to all raised in the environment of Christian belief.