An all-in-one guide to understanding and managing the dark side of our digital lives. It all started out so well: the online world began as an effective tool for communication that carried with it a great promise to level the playing field and eliminate borders. But it’s morphed into something totally unintended. We’ve all had to endure the troll that derails a generally benign conversation; or received that scam email from a wealthy Nigerian prince; or felt the strange feeling of being watched and tracked by advertising companies as we navigate the web. Welcome to the modern internet. These are but a few of the topics that The Dark Side of Our Digital World: And What You Can Do about It examines to get at the root causes of our current problems with information technology, social media, and problematic online behavior. The book explores the issues raised by the negative side of information technology, including surveillance and spying, declining privacy, information overload, surveillance capitalism and big data analytics, conspiracy theories and fake news, misinformation and disinformation, trolling and phishing. What’s ultimately at stake is how we are able to cope with increasingly invasive anti-social behaviors, the overall decline of privacy in the face of total surveillance technologies, and the lack of a quality online experience that doesn’t devolve into flame wars and insults. The future of the internet as well as our societies depends upon our ability to discern truth from lies and reality from propaganda. The book will therefore also examine the possible directions we could take to improve the situation, looking at solutions in the areas of psychology and behavioral conditioning, social engineering through nudging techniques, the development of e-democracy movements, and the implementation of public policy.

Customers have radically changed the ways they interact with businesses, and today's organizations need to adapt Is your company prepared for the Gen D future, or is it heading toward life support? A lot of companies across the globe are going to die over the next few years, not because of macroeconomic stress, but because there is an emerging generation that is radically changing the rules of customer engagement. In Build For Change , Pegasystems CEO Alan Trefler shows exactly what companies can do to turn the coming "customerpocalypse" into one of the biggest business opportunities of the decade. The newest generation of consumers is turning customer relationship management on its head. Build For Change highlights the revolutionary changes to business, marketing, and technology practices that are needed to survive and thrive in these unforgiving times. Readers will learn how businesses are increasingly relying on new forms of customer engagement, and how one customer's experience—whether good or bad—can alter a company's reputation with the click of a mouse. With practical insight from a leader in customer engagement, this book serves as a timely wakeup call to companies that have not yet embraced the digital future. Traditional marketing is becoming increasingly irrelevant, and businesses must become more customer-centric while taking a completely different approach to adopting and using technology. Build For Change outlines exactly what can—and must—be done to ensure sustainable success in the new digital era: Relate to the new generation of consumers, and understand their preferences and demands Stop obsessing about mountains of data, and instead apply business-driven continuous improvement to customer processes Learn how to overcome the fatal flaws of current technology fads Rethink organizational roles to drive adaptive and transformative innovation Consumers have more options than ever before, and ensuring customer loyalty in the modern market means knowing exactly what the customer wants and how to deliver it brilliantly. Build For Change provides actionable guidance for engaging this new connected consumer.

Changes in technology, customer demands, competition, and the social character challenge organizations to innovate and change. How they change depends on their leaders, and their knowledge, and philosophy. To create a better future for organizations and to improve the wellbeing of customers, collaborators and communities, leaders need to be strategic thinkers. This book describes the qualities of strategic intelligence and provides the conceptual tools that equip leaders to improve and transform organizations in the age of knowledge work. These qualities include foresight, visioning, partnering both within and outside the organization, and engaging and motivating collaborators. To develop these qualities, it is necessary to articulate a leadership philosophy and to gain knowledge of systems, variation, personality psychology, and the theory of knowledge. This book uniquely integrates leadership, personality and organization. Michael Maccoby has almost unparalleled experience of working with organizations in a wide variety of contexts.0He draws his insights from several disciplines - organization theory, psychoanalysis, anthropology; and from working with distinguished and pioneer thinkers. These include the psychoanalyst Erich Fromm; the systems theorist Russell Ackoff; and management pioneer W. Edwards Deming. A major challenge for leadership today is the transformation of traditional bureaucracies into learning organizations. It can't be done by following formulas or roadmaps. Leaders need the qualities and conceptual tools of strategic intelligence and this book shows them what they must do and provides exercises to develop them.