"Defensive lineman Michael Bennett adds his voice to discussions of racism and police violence, Black athletes and their relationship to powerful institutions like the NCAA and the NFL, the role of protest in history, and the responsibilities of athletes as role models to speak out against injustice. Following in the footsteps of activist-athletes from Muhammad Ali to Colin Kaepernick, Bennett demonstrates his outspoken leadership both on and off the field."--Provided by publisher.

Gatorade is an enthralling story, brought to life in bright color and sharp detail in this book as journalist and author Darren Rovell chronicles every astonishing milestone of the company's history. With unprecedented access to the inventors, the marketers, the analysts and observers, and key company figures past and present, Rovell recounts the sweat-drenched University of Florida football practices, the first (unpalatable) prototypes, and the commercial and financial interest that quickly took hold following the drink's first on-field successes. Then came the advertising, sponsorships, product placements (many of them fortuitous), and finally the two milestones that cemented Gatorade's iconic status once and for all -- the ubiquitous Gatorade bath and the Michael Jordan "Be Like Mike" endorsement deal. With refreshing candor, First in Thirst also offers an inside look at all the aspects that went into building the brand, such as: negotiations, battles, lawsuits, mergers and acquisitions, product strategies, lucky breaks, and even the mishaps that have attended Gatorade's reign as the 800-pound gorilla of the sports-drink scene. First in Thirst identifies the nine Gatorade Rules, business principles that have helped Gatorade become one of the most dominant brands ever. By adhering to these principles, businesses in other industries may achieve greater brand recognition and market share. Long before America knew what "deep-down body thirst" was, a team of university scientists had already invented something to quench it. This book is the story of the product and the company, and of America's fascination with the one and only Gatorade.

Following a stellar career as an NFL linebacker, O. J. Brigance joined the Baltimore Ravens’ front office. But in 2007, O.J. was diagnosed with amyotrophic lateral sclerosis—also known as Lou Gehrig’s disease—and given only three to five years to live. As a player, he’d battled hundreds of setbacks, but none prepared him for this. With faith and determination in his heart and his wife, Chanda, praying by his side, O.J. fought back against the debilitating disease, even as ALS robbed him of the ability to walk and speak. He kept working, smiling, and touching players’ lives all the way to the Ravens’ victory at Super Bowl XLVII in 2013—more than five years after his diagnosis. Now, O.J. shares his incredible story, offering lessons in resilience and reflecting on the team that inspired him in turn. With insights into the Ravens’ dynamics from the best seat in the house, O.J. highlights their perseverance, confidence, and leadership, the best that sports can bring out in people. Full of profound revelations and anecdotes, Strength of a Champion is a celebration of the human spirit from a man who left everything on the field.

Jeff Van Gundy. Brad Stevens. Frank Vogel. Mike Budenholzer. Tom Thibodeau. Sam Presti. Leon Rose. Before you knew his name, before he drafted your favorite player, before he guided your team to a championship, he had a playing career of his own at an NCAA Division III college. He didn't play for fortune - the NBA was out of reach, and his school didn't even give athletic scholarships. He didn't play for fame - his games weren't televised, and the stands were rarely full. Whatever the motivation, he simply couldn't give up the game of basketball. And that didn't change after graduation, when it was time to pick a career path. For the first time in league history, NBA coaches and general managers are just as likely to have played Division III basketball as they are to have played in the NBA. While the number of former D3 players working in the NBA is higher than ever, small college alums have served in leadership positions since the league's founding. They shaped the NBA into what it is today, playing integral roles in the Lakers' initial success in Los Angeles, the inception of several expansion franchises, the creation of the popular All-Star Weekend dunk contest, the globalization of the league, and more. Their improbable and inspiring journeys tell a bigger story - the history of small college athletics, the evolution of coaching and management in the NBA, and the hiring practices in the most competitive fields. Their alma maters were small, but their impact on the game, and the implications of their success, loom large.

Many years before he would anchor the most-feared, most-successful defense the NFL had ever seen, Joe Greene was just a big kid from Temple, Texas who was a timid, self-admitted awful athlete struggling to find his confidence as a teenager being raised by a single mother. In his compelling, eye-opening autobiography, Greene takes readers on an unprecedented tour of his life, explaining the people who influenced him and the events that shaped him, from humiliating high school embarrassments to the grit and guts that led to four Super Bowl titles. Mean Joe Greene: Built By Football is the inside story of how a series of mentors, mindset changes and maybe some luck helped a young man turn a scholarship offer from a small college in Texas into a selection as an All-American, a first-round draft selection in the NFL and a life in in football that would net him six Super Bowl rings, including two as a coach. As the first book in the Football Matters' 'Built By Football' series, Greene discusses how football helped shape his character, his leadership skills, taught him humility and integrity, and helped him learn the lessons he would use throughout his life as a player, husband, father, friend and coach.

I've Got Your Back is filled with insider stories about the pressure- filled world of Grand Slam tennis. From the drama of the U.S. Open and Wimbledon to private moments on the practice court, Gilbert shares what really happens when an already great performer is determined to reach his absolute personal best.