"What if you woke up one morning and found you'd acquired another self--a double who was almost you and yet not you at all? What if that double shared many of your preoccupations but, in a twisted, upside-down way, furthered the very causes you'd devoted your life to fighting against? Not long ago, the celebrated activist and public intellectual Naomi Klein had just such an experience--she was confronted with a doppelganger whose views she found abhorrent but whose name and public persona were sufficiently similar to her own that many people got confused about who was who. Destabilized, she lost her bearings, until she began to understand the experience as one manifestation of a strangeness many of us have come to know but struggle to define: AI-generated text is blurring the line between genuine and spurious communication; New Age wellness entrepreneurs turned anti-vaxxers are scrambling familiar political allegiances of left and right; and liberal democracies are teetering on the edge of absurdist authoritarianism, even as the oceans rise. Under such conditions, reality itself seems to have become unmoored. Is there a cure for our moment of collective vertigo? Naomi Klein is one of our most trenchant and influential social critics, an essential analyst of what branding, austerity, and climate profiteering have done to our societies and souls. Here she turns her gaze inward to our psychic landscapes, and outward to the possibilities for building hope amid intersecting economic, medical, and political crises. With the assistance of Sigmund Freud, Jordan Peele, Alfred Hitchcock, and bell hooks, among other accomplices, Klein uses wry humor and a keen sense of the ridiculous to face the strange doubles that haunt us--and that have come to feel as intimate and proximate as a warped reflection in the mirror. Combining comic memoir with chilling reportage and cobweb-clearing analysis, Klein seeks to smash that mirror and chart a path beyond despair. Doppelganger asks: What do we neglect as we polish and perfect our digital reflections? Is it possible to dispose of our doubles and overcome the pathologies of a culture of multiplication? Can we create a politics of collective care and undertake a true reckoning with historical crimes? The result is a revelatory treatment of the way many of us think and feel now--and an intellectual adventure story for our times"--

"Robin--one of the foremost analysts of the right--delves deeply into both Thomas's biography and his jurisprudence ... reading his Supreme Court opinions against the backdrop of his autobiographical and political writings and speeches. The hidden source of Thomas's conservative views, Robin argues, is a ... skepticism that racism can be overcome"--Publisher marketing.

Describes how the CEO of Starbucks gained new insights into leadership upon resuming his position eight years after stepping down, a comeback he accepted to restore the company's performance and sustainability values

Between 1999 and 2017, an estimated 250,000 Americans died from overdoses involving prescription painkillers, a plague ignited by Purdue Pharma's aggressive marketing of OxyContin. Families, working class and wealthy, have been torn apart, businesses destroyed, and public officials pushed to the brink. Meanwhile, the drugmaker's owners, Raymond and Mortimer Sackler, whose names adorn museums worldwide, made enormous fortunes from the commercial success of OxyContin. In Pain Killer, Barry Meier tells the story of how Purdue turned OxyContin into a billion-dollar blockbuster. Powerful narcotic painkillers, or opioids, were once used as drugs of last resort for pain sufferers. But Purdue launched an unprecedented marketing campaign claiming that the drug's long-acting formulation made it safer to use than traditional painkillers for many types of pain. That illusion was quickly shattered as drug abusers learned that crushing an Oxy could release its narcotic payload all at once. Even in its prescribed form, Oxy proved fiercely addictive. As OxyContin's use and abuse grew, Purdue concealed what it knew from regulators, doctors, and patients. Here are the people who profited from the crisis and those who paid the price, those who plotted in boardrooms and those who tried to sound alarm bells. A country doctor in rural Virginia, Art Van Zee, took on Purdue and warned officials about OxyContin abuse. An ebullient high school cheerleader, Lindsey Myers, was reduced to stealing from her parents to feed her escalating Oxy habit. A hard-charging DEA official, Laura Nagel, tried to hold Purdue executives to account. In Pain Killer, Barry Meier breaks new ground in his decades-long investigation into the opioid epidemic. He takes readers inside Purdue to show how long the company withheld information about the abuse of OxyContin and gives a shocking account of the Justice Department's failure to alter the trajectory of the opioid epidemic and protect thousands of[Bokinfo]

"Is chocolate heart-healthy? Does yogurt prevent type 2 diabetes? Do pomegranates help cheat death? News accounts bombard us with such amazing claims, report them as science, and influence what we eat. Yet, as Marion Nestle explains, these studies are more about marketing than science; they are often paid for by companies that sell those foods. Whether it's a Coca-Cola-backed study hailing light exercise as a calorie neutralizer, or blueberry-sponsored investigators proclaiming that this fruit prevents erectile dysfunction, every corner of the food industry knows how to turn conflicted research into big profit. As Nestle argues, it's time to put public health first. Written with unmatched rigor and insight, Unsavory Truth reveals how the food industry manipulates nutrition science--and suggests what we can do about it"--

"Fine artist, activist, and Titans actor Chella Man uses his own experiences as a deaf, transgender, genderqueer, Jewish person of color to talk about cultivating self-acceptance and acting as one's own representation"-- Publisher marketing.

The book Politico calls “ Moneyball for politics” shows how cutting-edge social science and analytics are reshaping the modern political campaign—now updated with a new postscript. Renegade thinkers are crashing the gates of a venerable American institution, shoving aside its so-called wise men and replacing them with a radical new data-driven order. We’ve seen it in sports, and now in The Victory Lab , journalist Sasha Issenberg tells the hidden story of the analytical revolution upending the way political campaigns are run in the 21st century. The Victory Lab follows the academics and maverick operatives rocking the war room and re-engineering a high-stakes industry previously run on little more than gut instinct and outdated assumptions. Armed with research from behavioural psychology and randomized experiments that treat voters as unwitting guinea pigs, the smartest campaigns now believe they know who you will vote for even before you do. Issenberg tracks these fascinating techniques—which include cutting edge persuasion experiments, innovative ways to mobilize voters, heavily researched electioneering methods—and shows how our most important figures, such as Barack Obama and Mitt Romney, are putting them to use with surprising skill and alacrity. Provocative, clear-eyed and energetically reported, The Victory Lab offers iconoclastic insights into political marketing, human decision-making, and the increasing power of analytics.

Lloyd Kaufman, the writer/producer/director of such cult-classic films as The Toxic Avenger , Class of Nuke 'Em High , and Tromeo and Juliet , offers a guide to movie-making unlike any other available anywhere. In 25 years, Kaufman, along with partner Michael Herz, has built Troma Studios up from a company struggling to find its voice in a field crowded with competitors to its current--and legendary--status as a lone survivor, a bastion of true cinematic independence, and the world's greatest collection of camp on film. As entertaining and funny as it is informative and insightful, Make Your Own Damn Movie! places Kaufman's radically low-budget, independent-studio style of filmaking directly in the reader's hands. Thus we learn how to: develop and write a knock-out screenplay; raise funding; find locations and cast actors; hire a crew; obtain equipment, permits, and music rights (all for little or no money); make incredible special effects for $0.79 each; charm, schmooze, and network while on the film-festival circuit; and, finally, make a bad actor act so bad it's actually good. From scriptwriting and directing to financing and marketing, this book is brimming with utterly off-the-wall, decidedly maverick, yet consistently proven advice on how to fully develop one's idea for an independent film.

As Justice Louis Brandeis suggested more than a century ago, privacy—the right to be left alone—is the most valued, if not the most celebrated, right enjoyed by Americans. But in the face of computer, video, and audio technology, aggressive and sophisticated marketing databases, state and federal “wars” against crime and terrorism, new laws governing personal behavior, and an increasingly intrusive media, all of us find our personal space and freedom under attack. In The End of Privacy , Charles Sykes traces the roots of privacy in our nation’s founding and Constitution, and reveals its inexorable erosion in our time. From our homes and offices to the presidency, Sykes defines what we have lost, citing example after example of citizens who have had their conversations monitored, movements surveilled, medical and financial records accessed, sexual preferences revealed, homes invaded, possessions confiscated, and even lives threatened—all in the name of some alleged higher social or governmental good. Sykes concludes by suggesting steps by which we might begin to recover the territory we’ve lost: our fundamental right to our own lives.

Never Leave Well Enough Alone, first published in 1951, is the classic introduction to modern industrial design by the 'father' of the movement - Raymond Loewy. Loewy (1893-1986) was responsible for transforming thousands of everyday objects into streamlined masterpieces, many of which are still popular and in-use in daily life today. Examples include corporate logos; packaging for Lucky Strike cigarettes and Pepsodent toothpaste; Studebaker and Greyhound automotive and bus design; buildings and household furnishings; and appliances such as toasters and refrigerators. This new reprint edition is formatted to Loewy's original design of 6 inches by 7 inches - his first foray into book design; and is illustrated throughout with drawings and photographic examples of his work.

American children spend a substantial part of their lives watching television and movies, playing video games, and listening to music containing explicit sex and violence. From Doom and Grand Theft Auto III to Eminem and Marilyn Manson, a strain of the popular culture has become increasingly toxic. One of the most pressing—and controversial—issues facing parents and educators in America today is understanding how exposure to these media affects the social and psychological development and behavior of children and teenagers. In Kid Stuff , Diane Ravitch and Joseph P. Viteritti bring together experts in media studies, child psychology, and public health to assess the dangers posed by "tox pop" to American society. Drawing on thirty years of research, the contributors find convincing evidence that such "entertainment" can harm children and teenagers, despite the self-serving denials of the media industry. Balancing their concerns for the welfare of children with respect for the First Amendment, Kid Stuff furthers the ongoing dialogue about how a democratic society can protect its children from the pernicious extremes of popular media. Contributors: Craig A. Anderson, Jeffrey Jensen Arnett, Peter G. Christenson, Edward Donnerstein, Jeanne B. Funk, Todd Gitlin, Kay S. Hymowitz, Elisabeth Lasch-Quinn, Nell Minow, Newton Minow, Thomas N. Robinson, Stacy L. Smith

"The financial and economic crisis that began in 2008 is the most alarming of our lifetime because of the warp-speed at which it is occurring. How could it have happened, especially after all that we've learned from the Great Depression? Why wasn't it anticipated so that remedial steps could be taken to avoid or mitigate it? What can be done to reverse a slide into a full-blown depression? Why have the responses to date of the government and the economics profession been so lackluster? Richard Posner presents a concise and non-technical examination of this mother of all financial disasters and of the, as yet, stumbling efforts to cope with it. No previous acquaintance on the part of the reader with macroeconomics or the theory of finance is presupposed. This is a book for intelligent generalists that will interest specialists as well. Among the facts and causes Posner identifies are: excess savings flowing in from Asia and the reckless lowering of interest rates by the Federal Reserve Board; the relation between executive compensation, short-term profit goals, and risky lending; the housing bubble fueled by low interest rates, aggressive mortgage marketing, and loose regulations; the low savings rate of American people; and the highly leveraged balance sheets of large financial institutions. Posner analyzes the two basic remedial approaches to the crisis, which correspond to the two theories of the cause of the Great Depression: the monetarist-that the Federal Reserve Board allowed the money supply to shrink, thus failing to prevent a disastrous deflation-and the Keynesian-that the depression was the product of a credit binge in the 1920's, a stock-market crash, and the ensuing downward spiral in economic activity. Posner concludes that the pendulum swung too far and that our financial markets need to be more heavily regulated".-- Provided by the publisher.

""There are three rules for running a business; fortunately, we don't know any of them." In 1978, Paul Newman and A. E. Hotchner decided that rather than just distribute Paul's own salad dressing at Christmas to neighbors, they would offer it to a few local stores. Freewheeling, irreverent entrepreneurs, they conceived of their venture as a great way to poke fun at the mundane method of traditional marketing. Much to their surprise, the dressing was enthusiastically received. What had started as a lark quickly escalated into a full-fledged business, the first company to place all-natural foods in supermarkets. From salad dressing to spaghetti sauce, to popcorn and lemonade, Newman's Own became a major player in the food business. The company's profits were originally donated to medical research, education, and the environment, and eventually went to the creation of the eight Hole in the Wall Gang camps for children with serious illnesses. In these pages Newman and Hotchner recount the picaresque saga of their own nonmanagement adventure. In alternating voices, playing off one another in classic "Odd Couple" style, they describe how they systematically disregarded the advice of experts and relied instead on instinct, imagination, and mostly luck. They write about how they hurdled obstacle after obstacle, share their hilarious misadventures, and reveal their offbeat solutions to conventional problems. Even their approach to charity is decidedly different: every year they give away all the company's profits, empty the coffers, and start over again. The results of this amazing generosity are brought to life in heartwarming stories about the children at their camps. With rareglimpses into their zany style and their compassion for those less fortunate, Newman and Hotchner have written the perfect nonmanagement book, at once playful, informative, and inspirational.

"What's wrong with the US food system? Why is half the world starving while the other half battles obesity? Who decides our food issues, and why can't we do better with labeling, safety, or school food? These are complex questions that are hard to answer in an engaging way for a broad audience. But everybody eats, and food politics affects us all. Marion Nestle, whom Michael Pollan ranked as the #2 most powerful foodie in America (after Michelle Obama) in Forbes, has always used cartoons in her public presentations to communicate how politics shaped by government, corporate marketing, economics, and geography influences food choice. Cartoons do more than entertain; the best get right to the core of complicated concepts and powerfully convey what might otherwise take pages to explain. In Eat, Drink, Vote, Nestle teams up with The Cartoonist Group syndicate to present more than 250 of her favorite cartoons on issues ranging from dietary advice to genetic engineering to childhood obesity. Using the cartoons as illustration and commentary, she engagingly summarizes some of today's most pressing issues in food politics. While encouraging readers to vote with their forks for healthier diets, this book insists that its is also necessary to vote with votes to make it easier for everyone to make healthier dietary choices"--

Widely acclaimed for its engaging style and provocative perspective, this book has helped thousands transform their working lives. Now including a 30-page resource guide that explains the basics of working for oneself. It's about fulfillment. A revolution is sweeping America. On its front lines are people fed up with unfulfilling jobs, dysfunctional workplaces, and dead-end careers. Meet today's new economic icon: the free agent-men and women who are working for themselves. And meet your future. It's about freedom. Free agents are the marketing consultant down the street, the home-based "mompreneur," the footloose technology contractor. Already 30 million strong, these 21st-century pioneers are creating lives with more meaning-and often more money. Free Agent Nation is your ticket to this world. It's about time. Now, you can discover: The kind of free agent you can be-"soloist," "temp," or "microbusiness"-and how to launch your new career. How to get the perks you once received from your boss: health insurance, office space, training, workplace togetherness, even water cooler gossip. Why the free agent economy is increasingly a woman's world-and how women are flourishing in it. The transformation of retirement-how older workers are creating successful new businesses (and whole new lives) through the Internet.

Surfing is not just a sport; it is a pop-culture phenomenon. Surfing has created legends, while seizing the spotlight in every aspect of beach culture, in movies, in fashion, and in music. Surfing has evolved from its mystical beginnings in Polynesia, where it was valued as noble, positive, and deeply imbued with spiritual meaning but condemned by critics (mostly religious conservatives) who considered it “pagan, immoral, and corrupting.” And we've come a long way from pre–World War II days, when Hawaii' was as remote as Timbuktu; when itchy wool swimsuits and heavy hardwood surfboards were the norm. We've matured since the 1950s and 1960s, with their trendy popularity—the culture and fashion, the movies and music, from “Gidget” to the Beach Boys and those bushy, bushy blond hairdos—to today, when the glitz of sophisticated marketing campaigns and media-savvy surfers are “de rigueur.” Yet, through the years, surfing has maintained its reputation as a refuge for non-conformists; the often-below-the-radar individualistic lifestyle defies a dry chronicle neatly tied up with a bow. A comprehensive history of the sport by Ben Marcus, a man who lived it and who knows and loves it like nothing else, Surfing USA! is anything but dry; it truly captures the glamour and excitement of this extreme sport. If you are still in awe of that first surfboard, still stoked by hanging ten, or still dreaming of that elusive wave, then this book is for you. Ben Marcus, the former editor of “Surfer” magazine and current freelancer for such publications as “Surfer's Journal,” brings you up close and personal to the exciting world of surfing.

In Stagestruck noted novelist and outspoken critic Sarah Schulman offers an account of her growing awareness of the startling similarities between her novel People in Trouble and the smash Broadway hit Rent . Written with a powerful and personal voice, Schulman's book is part gossipy narrative, part behind-the-scenes glimpse into the New York theater culture, and part polemic on how mainstream artists co-opt the work of "marginal" artists to give an air of diversity and authenticity to their own work. Rising above the details of her own case, Schulman boldly uses her suspicions of copyright infringement as an opportunity to initiate a larger conversation on how AIDS and gay experience are being represented in American art and commerce. Closely recounting her discovery of the ways in which Rent took materials from her own novel, Schulman takes us on her riveting and infuriating journey through the power structures of New York theater and media, a journey she pursued to seek legal restitution and make her voice heard. Then, to provide a cultural context for the emergence of Rent-- which Schulman experienced first-hand as a weekly theater critic for the New York Press at the time of Rent 's premiere--she reveals in rich detail the off- and off-off-Broadway theater scene of the time. She argues that these often neglected works and performances provide more nuanced and accurate depictions of the lives of gay men, Latinos, blacks, lesbians and people with AIDS than popular works seen in full houses on Broadway stages. Schulman brings her discussion full circle with an incisive look at how gay and lesbian culture has become rapidly commodified, not only by mainstream theater productions such as Rent but also by its reduction into a mere demographic made palatable for niche marketing. Ultimately, Schulman argues, American art and culture has made acceptable a representation of "the homosexual" that undermines, if not completely erases, the actual experiences of people who continue to suffer from discrimination or disease. Stagestruck 's message is sure to incite discussion and raise the level of debate about cultural politics in America today.

Internationally known vegan and bestselling author John Robbins has continued his observations and investigations into food politics and food-related issues of the day in his popular HuffingtonPost column, foodrevolution.org.No Happy Cows collects these recent observations along with never before published material for the first time in book form. Robbins shares his dispatches from the frontlines of the food revolution: From his undercover investigations of feed lots and slaughterhouses, to the rise of food contamination, the slave trade behind chocolate and coffee, what he calls the sham of “Vitamin Water,” and the effects of hormones on animals and animal products.Topics include:The skinny on grassfed beefGreed and salmonellaJunk food marketing to kidsSoy and Alzheimer’sHormones in our milkPlus many more.Robbin’s trenchant and provocative observations into the relationships between animals and the humans who raise them remind us of the importance of working for a more compassionate and environmentally responsible world.

"A picture book biography of Frieda Caplan, the produce pioneer who changed the way Americans eat by introducing exciting new fruits and vegetables, from baby carrots to blood oranges to kiwis"--

"This book explores the earliest roots of the modern food industry, focusing on the development of the canning industry in the United States. Canning leaders leveraged the power of scientific expertise to create a market for canned food. Before the mid-twentieth century, in order to win consumer trust, canners adopted new technologies, cooperated with federal food regulation, sponsored agricultural and bacteriological research, and standardized food production. All of these moves helped to make canned food a staple of American pantries by the 1940s. As other industries entered the processed food landscape, and environmental and consumer critiques emerged, canners widened their scientific research base to more centrally incorporate marketing, advertising, and political strategy. In their increasing power, industry leaders were less willing to defer to governmental authority and more eager to directly control production and consumption. This study takes up the stories of six particular canned foods--condensed milk, peas, olives, tomatoes, tuna, and Campbell's soup--to understand the tools used by the food industry to build consumer confidence in a new way of eating. This modified diet not only changed the relationship between business and consumers, but also the relationships among Americans, farmers, universities, advertisers, and the natural environment."--Provided by publisher.