Can we download our consciousness, and if so where should the backup be stored? Why is it that we can drive tired, but not drunk (when sleepiness has caused many more accidents)? What senses would we want to add if we could expand our perception? What types of crimes might we face in an era of neural implants? What would learning look like if humans could transmit thoughts across brains? How can we improve (/ruin) relationships, sex, and intimacy using cross-brain communication? And what can the business world do as it prepares for a world of mind reading? Those and other issues that are at the forefront of current neuroscience research are addressed in a sequence of comical and thought-provoking illustrations by Moran Cerf, professor of neuroscience and business. This graphical visualization of our future makes readers of all ages - kids and adults alike - laugh, and then think.

A neuroscientist demystifies the subject of consciousness in this up-to-date discussion of mind-body connections. How does the firing of neurons give rise to subjective sensations, thoughts, and emotions? How can the disparate domains of mind and body be reconciled? The quest for a scientifically based understanding of consciousness has attracted study and speculation across the ages. In this direct and non-technical discussion of consciousness, Dr. Gerald M. Edelman draws on a lifetime of scientific inquiry into the workings of the brain to formulate answers to the mind-body questions that intrigue every thinking person. Concise and understandable, the book explains pertinent findings of modern neuroscience and describes how consciousness arises in complex brains. Edelman explores the relation of consciousness to causation, to evolution, to the development of the self, and to the origins of feelings, learning, and memory. His analysis of the brain activities underlying consciousness is based on recent remarkable advances in biochemistry, immunology, medical imaging, neuroscience, and evolutionary biology, yet the implications of his book extend farther--beyond the worlds of science and medicine into virtually every area of human inquiry.