2 results for "Psychology"

Animal Spirits: How Human Psychology Drives the Economy, and Why It Matters for Global Capitalism

Akerlof, George A.,Shiller, Robert J.
From acclaimed economists George Akerlof and Robert Shiller, the case for why government is needed to restore confidence in the economy The global financial crisis has made it painfully clear that powerful psychological forces are imperiling the wealth of nations today. From blind faith in ever-rising housing prices to plummeting confidence in capital markets, "animal spirits" are driving financial events worldwide. In this book, acclaimed economists George Akerlof and Robert Shiller challenge the economic wisdom that got us into this mess, and put forward a bold new vision that will transform economics and restore prosperity. Akerlof and Shiller reassert the necessity of an active government role in economic policymaking by recovering the idea of animal spirits, a term John Maynard Keynes used to describe the gloom and despondence that led to the Great Depression and the changing psychology that accompanied recovery. Like Keynes, Akerlof and Shiller know that managing these animal spirits requires the steady hand of government―simply allowing markets to work won't do it. In rebuilding the case for a more robust, behaviorally informed Keynesianism, they detail the most pervasive effects of animal spirits in contemporary economic life―such as confidence, fear, bad faith, corruption, a concern for fairness, and the stories we tell ourselves about our economic fortunes―and show how Reaganomics, Thatcherism, and the rational expectations revolution failed to account for them. Animal Spirits offers a road map for reversing the financial misfortunes besetting us today. Read it and learn how leaders can channel animal spirits―the powerful forces of human psychology that are afoot in the world economy today.
Princeton University Press 2011-05-31 264 pages

Soccernomics

Simon Kuper
Why do England lose? Why does Scotland suck? Why doesn't America dominate the sport internationally...and why do the Germans play with such an efficient but robotic style? These are questions every soccer aficionado has asked. Soccer nomics answers them. Using insights and analogies from economics, statistics, psychology, and business to cast a new and entertaining light on how the game works, Soccer nomics reveals the often surprisingly counterintuitive truths about soccer. An essential guide for the 2010 World Cup, Soccer nomics is a new way of looking at the world's most popular game.
ReadHowYouWant.com 2010-04 536 pages