"The tech elite have a plan to survive the apocalypse: they want to leave us all behind. Five mysterious billionaires summoned theorist Douglas Rushkoff to a desert resort for a private talk. The topic? How to survive the "Event": the societal catastrophe they know is coming. Rushkoff came to understand that these men were under the influence of The Mindset, a Silicon Valley-style certainty that they and their cohort can break the laws of physics, economics, and morality to escape a disaster of their own making-as long as they have enough money and the right technology. In Survival of the Richest, Rushkoff traces the origins of The Mindset in science and technology through its current expression in missions to Mars, island bunkers, AI futurism, and the metaverse. In a dozen urgent, electrifying chapters, he confronts tech utopianism, the datafication of all human interaction, and the exploitation of that data by corporations. Through fascinating characters-master programmers who want to remake the world from scratch as if redesigning a video game and bankers who return from Burning Man convinced that incentivized capitalism is the solution to environmental disasters-Rushkoff explains why those with the most power to change our current trajectory have no interest in doing so. And he shows how recent forms of anti-mainstream rebellion-QAnon, for example, or meme stocks-reinforce the same destructive order. This mind-blowing work of social analysis shows us how to transcend the landscape The Mindset created-a world alive with algorithms and intelligences actively rewarding our most selfish tendencies-and rediscover community, mutual aid, and human interdependency. In a thundering conclusion, Survival of the Richest argues that the only way to survive the coming catastrophe is to ensure it doesn't happen in the first place"--

Originally published in two volumes in 1980, The Printing Press as an Agent of Change is now issued in a paperback edition containing both volumes. The work is a full-scale historical treatment of the advent of printing and its importance as an agent of change. Professor Eisenstein begins by examining the general implications of the shift from script to print, and goes on to examine its part in three of the major movements of early modern times - the Renaissance, the Reformation, and the rise of modern science.

We are born with the instinct to create and invent. Indeed, our ability to do so is what separates us from the rest of the animal world. But have our creative ideas always produced desirable results? Have they always served us well? Bad Ideas? traces the fascinating history of our attempts at self-improvement but also questions their value. The dubious consequences of the development of weaponry, for example, is self-evident. But what of apparently more innocuous advances such as farming, writing and medicine? Science has produced huge good but has also had unforeseen consequences. Can science and scientists find solutions to the perils that now menace us? We join Robert Winston on a thrilling journey from our earliest days to the present. We meet some key individuals along the way and share quirky anecdotes about their lives and brainwaves. Inspiring, unusual and at times controversial, Bad Ideas? assesses the past and looks forward to the opportunities of the future. In so doing it celebrates man's extraordinary capacity for achievement and offers a hopeful way forward to protect humanity against what sometimes seem like bad ideas.

Marcel Mauss's writings on techniques and technology are at the forefront of an important anthropological and sociological research tradition, and they also highlight the theoretical and ideological challenges surrounding this field of study. A selection of Mauss's texts -- including his major statements on methodology, on body techniques, on practical reason, on nation and civilisation, on progress, and so forth -- are here translated and presented together for the first time, with a discussion of their context, impact and implications. This book will interest scholars and students dealing with the French sociological tradition, and also more generally those concerned with technology and material culture studies in archaeological, anthropological or contemporary settings.