3 results for "Small Business"

The Revolution was Televised From Buffy to Breaking Bad - the People and the Shows that Changed TV Drama Forever

Alan Sepinwall
In The Revolution Was Televised, celebrated TV critic Alan Sepinwall chronicles the remarkable transformation of the small screen over the past fifteen years. Focusing on twelve innovative television dramas that changed the medium and the culture at large forever, including The Sopranos, Oz, The Wire, Deadwood, The Shield, Lost, Buffy the Vampire Slayer, 24, Battlestar Galactica, Friday Night Lights, Mad Men, and Breaking Bad, Sepinwall weaves his trademark incisive criticism with highly entertaining reporting about the real-life characters and conflicts behind the scenes. Drawing on interviews with writers David Chase, David Simon, David Milch, Damon Lindelof and Carlton Cuse, and Vince Gilligan, among others, along with the network executives responsible for green-lighting these fresh shows, The Revolution Was Televised is the story of how a new golden age was born, one that's as rich with drama and thrills as the very shows themselves.
Black Incorporated 2013 388 pages

Microtrends The Small Forces Behind Tomorrow's Big Changes

Mark Penn
The adviser to Senator Hillary Clinton, Bill Gates, and President Bill Clinton proves that small is big by identifying 75 hidden-in-plain-sight trends that are moving America, revealing that the nation is no longer a melting pot but a collection of communities with many individual tastes and lifestyles. "The ideas in his book will help you see the world in a new way." --Bill Clinton "Mark Penn has a keen mind and a fascinating sense of what makes America tick, and you see it on every page of Microtrends ." --Bill Gates In 1982, readers discovered Megatrends . In 2000, The Tipping Point entered the lexicon. Now, in Microtrends , one of the most respected and sought-after analysts in the world articulates a new way of understanding how we live. Mark Penn, the man who identified "Soccer Moms" as a crucial constituency in President Clinton's 1996 reelection campaign, is known for his ability to detect relatively small patterns of behavior in our culture-microtrends that are wielding great influence on business, politics, and our personal lives. Only one percent of the public, or three million people, is enough to launch a business or social movement. Relying on some of the best data available, Penn identifies more than 70 microtrends in religion, leisure, politics, and family life that are changing the way we live. Among them: People are retiring but continuing to work. Teens are turning to knitting. Geeks are becoming the most sociable people around. Women are driving technology. Dads are older than ever and spending more time with their kids than in the past. You have to look at and interpret data to know what's going on, and that conventional wisdom is almost always wrong and outdated. The nation is no longer a melting pot. We are a collection of communities with many individual tastes and lifestyles. Those who recognize these emerging groups will prosper. Penn shows readers how to identify the microtrends that can transform a business enterprise, tip an election, spark a movement, or change your life. In today's world, small groups can have the biggest impact.
Grand Central Publishing 2007-09 448 pages

The Rise of David Levinsky

Abraham Cahan
"The novel is more than an important literary work and cultural document. It forms part of the traditional ritual of renewal of the American Way." -Sam B. Girgus "It is one of the best fictional studies of Jewish character available in English, and at the same time an intimate and sophisticated account of American business culture." --Isaac Rosenfeld The Rise of David Levinsky, written by the celebrated founder and editor of the Jewish Daily Forward, is an early Jewish-American treasure. According to the scholar Sam B. Girgus, "The novel is more than an important literary work and cultural document. It forms part of the traditional ritual of renewal of the American Way." Originally published in 1917, Abraham Cahan's realistic novel tells the story of a young Talmudic scholar who migrated from a small town in Russia to the melting pot of turn-of-the-century New York City. As the Jewish "greenhorn" rises from the depths of poverty to become a millionaire garment merchant, he discovers the awful price of assimilation.
CreateSpace Independent Publishing Platform 2015-01-05 370 pages